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Kappa

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Logo of the Kappa brand

Kappa

Kappa is an Italian sportswear brand that produces equipment for a various types of sport. In the 90s, it gained in popularity and evolved into a fashion brand with its streetwear.
Kappa’s logo – the silhouette of a two people sitting back to back – is known the world over. It is based on situation in which a young couple that sat on the floor to take a break after a long fashion shoot. The logo aims to show the equality and mutual support between the sexes.