The price labelling is really confusing right now. "Price incl. cashback", so it has already been deducted/added. Cashback is only available directly from Sony and not from Digitec, or is there something new?

Hi Spitfire, could you write to me at christopher.benz24@gmail.com? I'd like to ask a question about Sony Alpha 7 iv, thanks!

Our prices are always exclusive of the cashback amount. A cashback is a promotion that is organised by the manufacturer of the product and is handled directly between the manufacturer and the customer. Here you can find more information about the Sony Winter Cashback: Up to 500 francs Winter Cashback on Sony cameras, lenses and accessories