Gamification to Drive Decision-Making in Tourism

Francesco Terragni, 2016
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Product details

"Gamification to Drive Decision-Making in Tourism" is a specialized book that explores the application of gamification techniques in the tourism sector. It highlights the challenges faced by decision-makers in the tourism industry when selecting services and products. Due to the intangible nature of tourism offerings and the complex interactions among stakeholders, the decision-making process can often be lengthy and uncertain. This book provides a detailed analysis of the decision-making process, divided into various phases, and presents concrete examples of how gamification can be used to influence tourists' decision-making. The approaches introduced in this book are designed to enhance the interaction between providers and consumers and facilitate the decision-making process.

Key specifications

Author
Francesco Terragni
Book cover
Paperback
Year
2016
Item number
55857675

General information

Publisher
Scholar'S Press
Category
Reference books
Release date
11.3.2025

Book properties

Author
Francesco Terragni
Year
2016
Book cover
Paperback
Year
2016

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14-day cancellation right
30-day right of return if unopened
24 Months statutory warranty

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