"iGeneration: The banks wake with a start!" is a specialized book that addresses the challenges and changes faced by the banking world due to the digital revolution. Over the past ten years, the internet has fundamentally transformed consumer society and influenced user habits. The emergence of new platforms has led banks to confront the necessity of integrating digital solutions into their services. This book examines whether banks are capable of adapting to digital transformation or if they will remain entrenched in their traditional structures. It highlights questions about how future generations will benefit from banking services and what strategies banks need to develop to remain competitive in the digital age. The author, Audrey Assilatam, provides a well-founded analysis of the current situation and potential developments in the financial industry.