Environmental pollution has increased significantly over the past few years. Two main causes are the rising per capita consumption and the growing global population, which put increasing pressure on natural resources and burden the environment with emissions. To stop this trend, the entire global population is called upon: governments of countries by creating appropriate framework conditions; consumers by adjusting their behavior to external circumstances; but above all, companies, which have a strong influence on the consumption of natural resources and environmental impact through their products and production techniques. One way for companies to address the aforementioned development is by integrating sustainability thinking into product development. For some time now, a shift in mindset has been observed among companies: moving away from a reactive approach to environmental protection towards a proactive one. But how can sustainable product development be systematically implemented, and what methods can be used for this purpose?.