To leverage existing and future potentials, companies must consistently engage with information technology developments. This book serves as a valuable resource in this regard. It provides department managers, IT leaders, and researchers in business informatics and related fields with a comprehensive overview of the application potentials and trends of information technology in the 1990s. Here are some key statements from the book: Electronic market systems lead to new corporate and industry structures. Workflow applications support flexible and efficient organizational processes. Information warehouses and executive information systems enhance the business intelligence of companies. Multimedia product catalogs redefine customer relationships. Groupware and broadband communication promote knowledge sharing among employees. Engineering databases and integrated product models help the CIM philosophy to achieve breakthrough success. Microsystems form the foundation for the development of new intelligent products. A variety of examples illustrate the business application potential of information technology.