The Effect Of Corporate Image On Customer'S Satisfaction
German, Amassoma Ditimi, Nduka Kelechi Sylvia, 2010More than 10 items in stock at supplier
Product details
The book "The Effect Of Corporate Image On Customer's Satisfaction" offers a comprehensive analysis of the impact of corporate image on customer satisfaction. It examines how a company's image influences customer decisions, particularly in situations where evaluating service attributes is challenging. The authors, Amassoma Ditimi and Nduka Kelechi Sylvia, argue that corporate image plays a crucial role in provider selection and that customer satisfaction has become a central element in the visions and missions of companies. This academic book is aimed at students, researchers, and professionals who wish to gain a deeper understanding of the relationships between corporate image and customer satisfaction.
Language | German |
topic | Social sciences |
Author | Amassoma Ditimi, Nduka Kelechi Sylvia |
Book cover | Paperback |
Year | 2010 |
Item number | 55372446 |
Publisher | Lap Lambert Academic |
Category | Reference books |
Release date | 4.3.2025 |
topic | Social sciences |
Language | German |
Author | Amassoma Ditimi, Nduka Kelechi Sylvia |
Year | 2010 |
Book cover | Paperback |
Year | 2010 |
CO₂-Emission | |
Climate contribution |
30-day right of return if unopened
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