The book "International Public Relations" by Emel Tanyeri Mazici offers a comprehensive analysis of public relations as a significant area of social sciences. In a time when the spread of democracy and the need to gain public support are of central importance, the discipline of public relations is viewed as a serious science and as an international socio-psychological phenomenon. The work highlights the role of international organizations and their influence on social, economic, political, and technological aspects. It demonstrates how brands and countries build and maintain their reputation through strategic communication programs. Given the global challenges and the necessity to understand communication strategies in an international context, this book is a valuable contribution to the academic literature and practical application in the field of public relations.