Anyone who travels with a water bottle knows the problem: during the ride, it can be extremely cumbersome to fish the bottle out and stuff it back into the holder. Additionally, traditional systems take up a lot of space, making it nearly impossible to attach a water bottle to smaller frames, as the path from the holder is obstructed.

The German company Fidlock, which originally comes from the closure industry and produces unique and award-winning closures for helmets and bags worldwide, is now providing a solution with its magnetic water bottle, introducing an innovative product to the market. The bottle features a special notch for the magnetic attachment, and the holder is discreetly mounted to the frame with the included screws, making it almost unnoticeable without the bottle.

You simply need to bring the bottle close to the holder, and "SNAP," the magnetic force pulls it in and secures it. To remove the bottle, just give it a slight twist to the right, and you have your refreshment. Thanks to the combination of magnetic closure and mechanical latch, the bottle stays securely in place on the bike in any position. It's simple, effortless, quick, and reliable. Of course, the magnetic mechanism can be removed from the bottle and reused economically and environmentally friendly with a new bottle.

Conclusion from Enduro Mountainbike Magazine, May 2017: "Initial skepticism quickly vanished. The Fidlock Bottle Twist is secure even on rough trails and easily finds its place back in the holder thanks to the strong magnetic attachment. It’s also easy to install – a true alternative to hip bags and hydration packs!".