The family-owned company Glorex was founded in 1974 in Kölliken, Aargau, and initially achieved great success by selling original Swiss fabric dolls. With a body made of tricot fabric and clothing, accessories, and small wigs made from synthetic or real hair, the company created charming, unique doll personalities. After relocating its headquarters to Füllinsdorf in Basel-Landschaft and establishing a second location in Rheinfelden, Germany, it continuously expanded its doll range and added teddy bears. Later, Glorex consistently broadened its product line by acquiring individual manufacturers of hobby and leisure products and can now competently serve the entire "creative leisure" market with around 50 employees and over 10,000 innovative and high-quality items.