Apivita My Color Elixir Permanent Hair Color combines rich pigments with nourishing argan, avocado, and olive oils for vibrant, long-lasting results. This 50 ml formula provides intense moisture and even, full coverage color. Perfect for at-home use, it blends natural ingredients with effective color technology for a radiant finish. The oils protect and strengthen the hair, leaving it soft and shiny. Ideal for anyone seeking professional hair color with the benefits of natural care.