The shampoo for color-treated hair gently cleanses without drying it out, minimizing color washout. The hair feels weightless, airy, and light. A plant-based formula helps reduce color fading, while omega-rich apricot oil nourishes the hair.

Suitable for all hair types: fine to medium. Safe for color-treated, highlighted, and chemically treated hair. 100% vegan color protection and care. A combination of botanical ingredients protects color-treated hair, leaving it silky, soft, and shiny. Use with color control conditioner.

Botanical cleansers are precisely formulated for long-lasting vibrant color, wash after wash. Natural "magnets" instantly neutralize color-dulling particles and protect your hair during washing. Doubly charged molecules form a protective shield that prevents water from penetrating the hair and reduces color washout.

Apricot oil nourishes, smooths, and seals the cuticle layer, helping to maintain color with radiant shine. The aroma features Aveda's own Pure-Fume aroma with osmanthus, certified organic orange, cypress, cedarwood, and other pure flower and plant essences. 98% natural origin. Cruelty-free. Silicone-free. According to ISO 16128 from plant sources, mineral sources without petroleum, and/or water.