What is it? Luxuriously soft bristles and a rounded brush head make this one of our most popular blush brushes. Who is it for? Those who want to apply blush with perfect precision. Why is it different: The blush brush is designed to apply the perfect amount of color to the cheeks: Gently sweep the brush over the blush and lightly tap off the excess. Apply the brush to the apples of your cheeks and blend outward and downward towards the hairline for the most natural effect possible.