The Color Riche Intense Volume Matte Lipstick by L'Oréal Paris creates a long-lasting powdery matte finish on the lips. The formula with argan oil and hyaluronic acid nourishes the lips, provides a comfortable wear, and makes the lips appear visually fuller and more voluminous. The intensely matte color is achieved through highly concentrated pigments and offers up to 16 hours of matte wear on the lips without smudging.