PurColor technology enables lifelike colours that captivate you. Powerful 4K upscaling for realistic colour nuances. Experience smooth motion for a clear picture with Motion Xcelerator. Samsung Smart Hub brings all your favourite smart TV and gaming apps together in one place. Object Tracking Sound Lite creates a virtual sound that can follow different movements. PurColor technology gives you a fascinating immersive experience by enabling the display of a huge colour palette. Samsung Tizen OS takes your entertainment to a whole new level with numerous apps and services. And Samsung Knox Security ensures the security of your privacy and personal data. Q-Symphony ensures that the TV and soundbar are perfectly harmonised and reproduce sound simultaneously. This creates a convincing surround effect without having to mute the TV speakers. Samsung's OTS (Object Tracking Sound) technology makes it possible to transmit sound in fixed directions, so speakers are not only installed on the bottom and sides of the screen, but also in the upper left and right areas. This allows the OTS technology to recognise patterns of what type of content is displayed on the screen and deliver multi-channel sound accordingly. In this way, you can enjoy real, physical surround sound that is not only immersive, but tailored specifically to what you are watching. The gaming features on QLED TVs have been developed with Xbox employees to bring you superior gaming performance. With the help of precise timing, you'll play more successfully and barely notice the seamless transition from the real world to your favourite game. HDR1500 technology ensures vivid colours and high contrast so you can see clear and sharp details even in the dark.