The textbook "Store Design and Visual Merchandising, Second Edition" offers a comprehensive analysis and practical approaches to the design of retail spaces and visual merchandising. It is aimed at students and professionals in the fields of business and retail who wish to deepen their knowledge of sales area design. The second edition of the book includes updated content and case studies that highlight the latest trends and techniques in store design. With 234 pages, it provides a solid foundation for understanding the relationships between spatial design, customer behavior, and sales strategies. The clear structure and illustrative examples make it a valuable reference work for anyone working in retail or interested in the subject. The book is written in English, thus providing international readers access to important information and concepts.