"Damsels in Design" tells the fascinating story of a group of innovative women who worked at leading automotive manufacturers like General Motors and Ford in the 1950s. These women, referred to by marketing specialists as the "Damsels of Design," had a lasting impact on the history of automotive and industrial design. Under the leadership of visionary CEOs, they developed numerous products that are now taken for granted. The reader learns about the achievements of remarkable individuals such as Helene Rother, who designed the dashboard and seat construction for Cadillacs, as well as Elizabeth Thatcher Oros, the first woman trained in industrial design. "Damsels in Design" highlights the often-overlooked role of these women and honors their influence on the industry.