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Dienstleistungsmarketing

German, Andreas Klein, 2024
Price in EUR including VAT
Ratings
BrandMore from De Gruyter
Delivered between Mon, 8.6. and Tue, 9.6.
Only 1 piece in stock at third-party supplier
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Book cover2

Product details

This textbook first presents the characteristics of services in a compact form, followed by a discussion of the central influencing factors on the production and consumption of services. At the heart of the book is the presentation of the marketing concept of a service company.

Key specifications

topic
Economy & Law
Subtopic
Marketing
Language
German
Author
Andreas Klein
Year
2024
Number of pages
582
Book cover
Paperback

General information

Item number
35120501
Publisher
De Gruyter
Category
Reference books
Release date
29.1.2024

Book properties

topic
Economy & Law
Subtopic
Marketing
Language
German
Author
Andreas Klein
Year
2024
Number of pages
582
Edition
1
Book cover
Paperback

Voluntary climate contribution

CO₂ emissions
0,72 kg
Climate contribution
EUR 0,12

Product dimensions

Height
236 mm
Width
167 mm
Weight
944 g

Legal Notice

Product Safety

14-day cancellation right
30-day right of return if unopened
24 Months statutory warranty
Legal concerns

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Statutory warranty score

How often does a product of this brand in the «Reference books» category have a defect within the first 24 months?

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  • De Gruyter
    Not enough data
  • 1.Anaconda
    0 %
  • 1.Ariston
    0 %
  • 1.Avery Publishing Group
    0 %
  • 1.Beltz
    0 %

Statutory warranty case duration

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  • De Gruyter
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  • An der Ruhr
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  • Anaconda
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  • Ariston
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  • Avery Publishing Group
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Return rate

How often is a product of this brand in the «Reference books» category returned?

Source: Galaxus
  • De Gruyter
    Not enough data
  • 1.Avery Publishing Group
    0 %
  • 1.Beltz
    0 %
  • 1.Hachette
    0 %
  • 1.Hanser
    0 %
Source: Galaxus