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Dienstleistungsmarketing

German, Knut A. Wiesner, Uwe Sponholz, 2007
Price in EUR including VAT
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Delivered between Wed, 10.6. and Fri, 12.6.
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Book cover2

Product details

The book takes into account the characteristics, similarities, and differences of service marketing for both standalone and product-complementary services. Customer orientation and a strategic marketing approach, which addresses all future-oriented business challenges, are of central importance.

Key specifications

topic
Social sciences
Language
German
Author
Knut A. Wiesner, Uwe Sponholz
Year
2007
Number of pages
230
Book cover
Hard cover

General information

Item number
7202489
Publisher
De Gruyter
Category
Reference books
Release date
10.1.2018

Book properties

topic
Social sciences
Language
German
Author
Knut A. Wiesner, Uwe Sponholz
Year
2007
Number of pages
230
Book cover
Hard cover

Voluntary climate contribution

CO₂ emissions
0,35 kg
Climate contribution
EUR 0,12

Legal Notice

Product Safety

14-day cancellation right
30-day right of return if unopened
24 Months statutory warranty
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Statutory warranty score

How often does a product of this brand in the «Reference books» category have a defect within the first 24 months?

Source: Galaxus
  • De Gruyter
    Not enough data
  • 1.Anaconda
    0 %
  • 1.Ariston
    0 %
  • 1.Avery Publishing Group
    0 %
  • 1.Beltz
    0 %

Statutory warranty case duration

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  • De Gruyter
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  • An der Ruhr
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  • Anaconda
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  • Ariston
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  • Avery Publishing Group
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Return rate

How often is a product of this brand in the «Reference books» category returned?

Source: Galaxus
  • De Gruyter
    Not enough data
  • 1.Avery Publishing Group
    0 %
  • 1.Beltz
    0 %
  • 1.Hachette
    0 %
  • 1.Hanser
    0 %
Source: Galaxus