Management of tourism companies means maintaining a balance among the various operational functional areas, so that their coordinated interaction results in a well-functioning whole. The organization, personnel, and finances of tour operators and travel agents have specific characteristics, the management of which is specifically illuminated in this book through theory-based and empirically supported considerations, as well as numerous case studies from the tourism industry. A broad, general introduction is deliberately not provided; instead, the book focuses on individual, particularly interesting, and specific problem areas of tourism management and attempts to bring them closer to a solution.