There are numerous books on motivation, but very few that address the topic of demotivation. It would already be a significant achievement if we could focus on reducing demotivation instead of just talking about motivation. Olivia Oeschger, Thomas Ehret, and Michel Meyer vividly describe the factors that trigger a lack of engagement, but they also outline ways to avoid it. But how can we stimulate engagement without relying on rewards or bonuses? The authors demonstrate through practical examples from the cultural sector that there are alternative approaches that are also much more sustainable! This is a book that everyone interested in effective leadership should read.