In this fully updated and revised edition of "Designing with the Mind in Mind," Jeff Johnson provides you with enough background knowledge in perception and cognitive psychology so that the guidelines for user interface design are intuitively understandable, rather than just a list of rules to be followed.

Previous UI practitioners were trained in cognitive psychology and developed UI design rules based on that foundation. However, as the field has evolved since the first edition of this book, designers are now coming into the field from many different disciplines. Today's practitioners have enough experience in UI design to have encountered design rules, but it is crucial that they understand the psychology behind the rules in order to apply them effectively.

In this new edition, you will find new chapters on human choices and decision-making, hand-eye coordination and attention, as well as new examples and illustrations.