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Mobile Wallet: Analyse und Bewertung bestehender Geschäftsmodelle

German, Gustav Augart, 2015
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Product details

The Mobile Wallet, the result of a rapidly and successfully growing digital ecosystem, addresses the challenges of technology-driven and innovative lifestyle, purchasing, and payment processes. Innovative payment mechanisms, such as first-generation mobile payment systems, have almost universally failed so far, as a limitation to a somewhat simplified payment function via smartphone has not convinced either merchants or customers in Germany. The vision of the Mobile Wallet is to digitize additional services such as tickets, coupons, loyalty cards, as well as previously physical items like identification documents and keys into an application on the smartphone and to bring them together for use. The aim of this book is to analyze the current business models of the Mobile Wallet and to demonstrate them through a concrete comparison.

Key specifications

topic
Economy & Law
Language
German
Author
Gustav Augart
Year
2015
Number of pages
84
Book cover
Paperback

General information

Item number
7537799
Publisher
Diplomica
Category
Reference books
Release date
31.1.2018

Book properties

topic
Economy & Law
Language
German
Author
Gustav Augart
Year
2015
Number of pages
84
Book cover
Paperback

Voluntary climate contribution

CO₂ emissions
0,35 kg
Climate contribution
EUR 0,12

14-day cancellation right
30-day right of return if unopened
24 Months statutory warranty
Legal concerns

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