Employee motivation is considered one of the most important tasks of personnel management today. Especially when there are no further company resources available, employees represent a source of sustainable competitive advantages. This book aims to provide the reader with an overview of the advantages and disadvantages of motivation across different company sizes and legal forms, and to clarify how these factors affect different types of employees. As a skilled labor shortage is expected in many industrialized nations, this type of employee will be particularly examined. This investigation of the structural strengths and weaknesses of companies enables the reader to manage employee motivation and recruitment more efficiently.