How to become inscrutable to others. When he performs on stage or on television, Farid is inscrutable. He directs the attention of his audience exactly where he wants it to be – or not to be. This is how illusion is created, this is how magic is born. But even in everyday life, we constantly encounter distractions, whether during our weekly supermarket visit or when buying a car. Farid shows us how to see through these phenomena and how to become a master of distraction ourselves. This makes magic applicable to everyday life! "Farid, you are the greatest!" - Barbara Schöneberger.