Consciously or unconsciously, we constantly encounter design: from product design for everyday objects, furniture, and packaging to automotive, textile, and graphic design, all the way to the formless yet omnipresent internet. Often, design involves solving a problem, but it can also anticipate needs that have never been known before. "Design. The Whole Story" provides a comprehensive overview of the most significant events, movements, and designers worldwide that have shaped our lives and our aesthetic sensibilities from the beginnings of industrial manufacturing to the present day. Selected works that were groundbreaking for certain developments or approaches are discussed in detail and placed in their historical, technical, economic, and theoretical contexts—among them, the red-and-white Coca-Cola logo designed by Frank M. Robinson in 1886.