Corporate Entrepreneurship
German, Andreas Engelen, Jan-Thomas Bachmann, Monika Engelen, 2014More than 10 pieces in stock at supplier
Product details
The textbook provides a comprehensive insight into the entrepreneurial design of management in established companies. Characterized by the dimensions of innovativeness, proactivity, and risk-taking, corporate entrepreneurship is today demonstrably an important factor for sustainable business success. The authors scientifically illuminate the concept and present the findings of current management research regarding corporate entrepreneurship across the five management functions: planning, organization, personnel, leadership, and control. Each chapter begins with introductory questions that are answered at the end of the chapter. Through brief case studies, current research is combined with relevant practical experiences, making it interesting and understandable for students and practitioners alike.
Language | German |
Author | Andreas Engelen, Jan-Thomas Bachmann, Monika Engelen |
Year | 2014 |
Number of pages | 293 |
Book cover | Paperback |
Item number | 7315862 |
Publisher | Gabler |
Category | Reference books |
Release date | 14.1.2018 |
Language | German |
Author | Andreas Engelen, Jan-Thomas Bachmann, Monika Engelen |
Year | 2014 |
Number of pages | 293 |
Book cover | Paperback |
CO₂ emissions | 0,5 kg |
Climate contribution | EUR 0,12 |
Product Safety |
30-day right of return if unopened
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