Constant change, unclear situations, and an uncertain perspective can be demotivating for employees. Therefore, openness, credibility, and authenticity in management are crucial during times of upheaval and crisis for a company to maintain its success. Jürgen W. Goldfuss explains how to guide employees authentically and credibly through upcoming changes, whether due to realignments or crises, and how to implement unpopular measures. He systematically addresses all aspects of such a demanding leadership situation and demonstrates how to create a productive corporate culture even in challenging times.