Marcus Disselkamp understands innovation management as the safeguarding and promotion of competitiveness. Innovation management involves more than just generating and evaluating ideas. This book - now in its second, completely revised edition - concretely outlines the steps necessary to successfully implement ideas within a company. It describes the prerequisites for effective innovation management and thoroughly presents the processes and techniques from the conception of an idea to its successful execution. With many examples. It also addresses funding opportunities and the protection of intellectual property rights.