Übungsbuch Marketingmanagement
German, Christian Homburg, 2017Only 2 pieces in stock at third-party supplier
Product details
In addition to the two textbooks "Fundamentals of Marketing Management" and "Marketing Management," this exercise book provides the opportunity to deepen theoretically grounded marketing knowledge through selected tasks, making it suitable for targeted preparation for upcoming exams. All tasks are answered with detailed model solutions, allowing for continuous verification and easy enhancement of one's own knowledge.
topic | Economy & Law |
Subtopic | Marketing |
Language | German |
Author | Christian Homburg |
Year | 2017 |
Number of pages | 358 |
Book cover | Paperback |
Item number | 7116148 |
Publisher | Gabler |
Category | Reference books |
Release date | 16.8.2017 |
topic | Economy & Law |
Subtopic | Marketing |
Language | German |
Author | Christian Homburg |
Year | 2017 |
Number of pages | 358 |
Edition | 2 |
Book cover | Paperback |
CO₂ emissions | 0,35 kg |
Climate contribution | EUR 0,12 |
Product Safety |
30-day right of return if unopened
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