Value-oriented corporate management will only be successful if it is holistic, structured, and aligned with the capabilities and goals of the affected employees. The authors view value-oriented corporate management as a challenge in implementing value-oriented metrics. They provide detailed insights into goal planning, incentive design, internal reporting, communication with the capital market, and the actual implementation process. Statements from practitioners offer insights into the experiences of successful companies in adopting value-oriented corporate management. Value orientation remains a key topic in the discussion of successful corporate governance. The author team led by Jürgen Weber demonstrates in a theoretically sophisticated manner how the implementation of value-oriented corporate management can succeed in practice.