The Secret to Success: The 1% Method. It provides the essential tools to achieve any goal. James Clear, a successful coach and one of the leading experts in habit formation, presents practical strategies to help you improve a little bit every day in whatever you set out to do. His method draws on insights from biology, psychology, and neuroscience and works in all areas of life. No matter what you want to achieve—whether it's athletic excellence, professional milestones, or personal goals like quitting smoking—this book will surely help you succeed.