The study bibliography provides an overview and a well-founded selection of literature on advertising communication as an economic and social phenomenon. It includes both linguistic scholarly literature and publications from economics, psychology, sociology, communication studies, media studies, and literary studies. Linguistic methods and analyses are represented alongside perspectives on various target groups, media, cultures, and historical phases of advertising. Additionally, there are references to reference works and material documentation. This bibliography is based on its predecessor bibliography by Greule/Janich (Language in Advertising, 1997) but has been fundamentally restructured and revised in content, as well as significantly supplemented and updated.