Suddenly, something has disappeared: a car model that defined the image of cities for many years. A hairstyle that made women desirable. The classified ad that was supposed to help the lonely man find just that woman. Also films, phrases, and social customs that were part of everyday life just a few decades ago: gone. And no one can say when. In wonderful prose pieces, Martin Meyer reminds us of what everyday life was like ten, twenty, or thirty years ago. He encourages us to reflect on our own memories: How has the world changed, how have we changed ourselves? A small cultural history of disappearance.