Everyone knows this situation: A mountain of work awaits to be tackled every morning. Every day we chip away at this mountain and have no time for anything else: no time for planning, no time for analysis, for inventions, for training, for developing strategies, for reflection - or simply for lunch. But how can managers, in particular, remain flexible in responding to market demands? How can they adjust their company's direction to changes in the market? The answer cannot be: "No time!" In his new book, Tom DeMarco shows how managers can make their organizations much more flexible. He provides strategies for introducing flexibility into the daily work routine of the company, ensuring its survival and enabling it to respond quickly to changes. Tom DeMarco advocates for a conscious approach to flexibility.