Harry Potter
English, S. Gunelius, 2008Price in EUR including VAT
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The Harry Potter books are the best-selling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the Harry Potter brand phenomenon. She sheds light on price wars, box office revenues, and brand values, telling the story of the most incredible brand success that has ever existed.
topic | Economy & Law |
Subtopic | Business Administration |
Language | English |
Author | S. Gunelius |
Year | 2008 |
Number of pages | 194 |
Book cover | Hard cover |
Item number | 7654680 |
Publisher | Palgrave Macmillan |
Category | Reference books |
Release date | 5.2.2018 |
topic | Economy & Law |
Subtopic | Business Administration |
Language | English |
Author | S. Gunelius |
Year | 2008 |
Number of pages | 194 |
Book cover | Hard cover |
CO₂ emissions | 0,37 kg |
Climate contribution | EUR 0,12 |
Height | 242 mm |
Width | 162 mm |
Weight | 491 g |
Product Safety |
Specifications may include unverified machine translations.
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