Guide to Journalism

A clear position is an essential foundation for writing clearly and engagingly in journalism and for finding one's own style. Jürg Häusermann demonstrates how to achieve this in his book. His years of experience in journalistic training have led to the following focal points:

• Clarity
• Attractiveness
• Conscious choice of perspective
• Handling of quotations
• Headlines and introductions to texts
• Variety in structure
• Alternative writing techniques.

Häusermann illustrates his points with numerous practical examples and provides tips for their implementation. Exercises encourage personal writing, and the results can be compared with the solutions in the appendix. The author has previously published: Jürg Häusermann, journalistic writing, linguistic foundations for professionalism.