The German Bundesliga is by far the most lucrative and popular league in Germany. This provides ample reason to examine it from an institutional economics and competition policy perspective. This work analyzes the complex network of relationships in the business of football and scrutinizes all the involved actors and institutions. The book attempts to explain how strategic management as a scientific discipline can be beneficial and utilized by clubs in their planning and implementation. This book is primarily aimed at football enthusiasts who wish to explore this fascinating sport from a scientific viewpoint.