Current media technological developments have contributed to an immense surge in the use of images. Never before have we communicated so much with images as we do today. How do we communicate with images? How do we create meaning with them in our daily lives? The logic of images has received little methodological attention in research compared to that of language. Particularly in the discourse surrounding media and communication, there has been a significant lack of a fundamental engagement with visual communication. This book theoretically and empirically clarifies the function of images in the mutual constitution of media and everyday life, and condenses it into an empirically grounded, praxeological communication model. The model establishes and enables empirical research that captures contemporary communication by taking into account different media.