Innovationsportfoliomanagement
German, Marcel Heesen, 2009More than 10 pieces in stock at supplier
Product details
Innovations are of great importance for maintaining and enhancing a company's competitiveness. Therefore, Marcel Heesen is developing a concept for innovation portfolio management specifically for small and medium-sized automotive suppliers. For the first time, all projects in the portfolio can be prioritized according to their individual benefits and their impacts on other projects. This allows for a goal-oriented focus of scarce resources.
Language | German |
Author | Marcel Heesen |
Year | 2009 |
Number of pages | 303 |
Book cover | Paperback |
Item number | 7429639 |
Publisher | Gabler |
Category | Reference books |
Release date | 21.1.2018 |
Language | German |
Author | Marcel Heesen |
Year | 2009 |
Number of pages | 303 |
Book cover | Paperback |
CO₂ emissions | 0,35 kg |
Climate contribution | EUR 0,12 |
Product Safety |
30-day right of return if unopened
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