Whether large corporation or medium-sized enterprise, whether experienced global player or newcomer. The standard textbook analyzes the various requirements, challenges, and design options for internationally operating companies and offers practical concepts based on nine case studies. For the 6th edition, all chapters and case studies have been revised. Current developments, such as the economic impacts of sanctions against Russia, have been taken into account, as well as more recent studies on market entry strategies, organizational forms, and the management of international business activities.