Clarity is becoming increasingly important in times of information overload and numerous technical possibilities. We communicate more and more frequently, faster and on different channels. We live our everyday lives publicly in social media, and at the same time the clarity and substance of our messages suffer, leading to misunderstandings and disputes. In order to be able to do justice to the multiple roles in everyday life as a manager, employee, colleague, customer, partner, mother or father, we must learn to prioritize things and formulate needs precisely. René Borbonus shows new methods to make the really important messages heard. Using simple basic rules, he explains how clarity becomes a success factor for you - professionally and privately.