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Strategisches Management

German, Dirk Ulrich Gilbert, Hartmut Kreikebaum, Michael Behnam, 2018
Price in EUR including VAT
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Product details

The "Strategic Corporate Planning" has been regarded as a standard work for years and is now available in a completely revised new edition. The new title "Strategic Management" signals the development and updating of the book. The specific issues and areas of work in strategic management are presented didactically clear based on a structured process model. The textbook takes into account the current state of literature and provides an overview of the latest developments relevant to strategic management. This is particularly true for the fundamental insights of the Market and Resource-based View, as well as the various methods and tools of strategic management. A special feature of the book is its consideration of the diverse challenges arising from globalization and societal changes.

Key specifications

topic
Economy & Law
Subtopic
Business Administration
Language
German
Author
Dirk Ulrich GilbertHartmut KreikebaumMichael Behnam
Year
2018
Number of pages
350

General information

Item number
7142694
Publisher
Kohlhammer
Category
Reference books
Release date
30.6.2018

Book properties

topic
Economy & Law
Subtopic
Business Administration
Language
German
Author
Dirk Ulrich GilbertHartmut KreikebaumMichael Behnam
Year
2018
Number of pages
350
Edition
8

Voluntary climate contribution

CO₂ emissions
0,25 kg
Climate contribution
EUR 0,12

Product dimensions

Height
240 mm
Width
170 mm
Weight
823 g

No right of return
24 Months statutory warranty
Legal concerns

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Statutory warranty score

How often does a product of this brand in the «Reference books» category have a defect within the first 24 months?

Source: Galaxus
  • 51.Hachette
    0,2 %
  • 51.John Wiley & Sons
    0,2 %
  • 51.Kohlhammer
    0,2 %
  • 51.O'Reilly
    0,2 %
  • 51.Pearson Studium
    0,2 %

Statutory warranty case duration

How many working days on average does it take to process a warranty claim from when it arrives at the service centre until it’s back with the customer?

Source: Galaxus
  • Kohlhammer
    Not enough data
  • An der Ruhr
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Return rate

How often is a product of this brand in the «Reference books» category returned?

Source: Galaxus
  • 24.dgvt
    0,6 %
  • 24.Katholisches Bibelwerk
    0,6 %
  • 24.Kohlhammer
    0,6 %
  • 24.Kösel
    0,6 %
  • 24.Pan Macmillan
    0,6 %
Source: Galaxus