Kollaborationen zwischen Kreativwirtschaft und Mittelstand
German, Bastian Lange, Daniel Riesenberg, Florian Knetsch, 2016More than 10 pieces in stock at supplier
Product details
This book demonstrates that the creative and cultural industries can be drivers of innovation and the implementation of new technologies in companies from other sectors. Companies in the creative economy possess unique competencies regarding the design of open and user-oriented innovation processes. This potential can also be leveraged in other industries. Through matching and partnering models, it is shown that cooperation provides significant benefits for both parties.
topic | Economy & Law |
Language | German |
Author | Bastian Lange, Daniel Riesenberg, Florian Knetsch |
Year | 2016 |
Number of pages | 121 |
Book cover | Paperback |
Item number | 7566680 |
Publisher | Gabler |
Category | Reference books |
Release date | 28.4.2016 |
topic | Economy & Law |
Language | German |
Author | Bastian Lange, Daniel Riesenberg, Florian Knetsch |
Year | 2016 |
Number of pages | 121 |
Book cover | Paperback |
CO₂ emissions | 0,35 kg |
Climate contribution | EUR 0,12 |
Product Safety |
30-day right of return if unopened
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