Kundenzufriedenheit: Analyse der Bedeutung der Value-Added Services von Unternehmen für Kunden
German, Ebru Demir, 2015More than 10 pieces in stock at supplier
Product details
Due to the growing number of providers and technological change, expectations for companies and their offered products are rising, forming a focal point in competitive success. Meeting customer satisfaction is one of the most important areas of requirement for companies, as satisfied customers return and make purchases again. The increasing intensity of competition due to globalization and the resulting dissolution of market entry barriers leads to competing products and services appearing identical and being perceived as interchangeable by customers. To withstand market competition and differentiate themselves from competitors, many companies offer additional services, known as Value-Added Services (VAS), alongside price competition. The primary aim of this work is to examine the relationship between customer satisfaction.
topic | Economy & Law |
Language | German |
Author | Ebru Demir |
Year | 2015 |
Number of pages | 56 |
Book cover | Paperback |
Item number | 7348747 |
Publisher | Bachelor + Master Publ. |
Category | Reference books |
Release date | 24.9.2015 |
topic | Economy & Law |
Language | German |
Author | Ebru Demir |
Year | 2015 |
Number of pages | 56 |
Book cover | Paperback |
CO₂ emissions | 0,35 kg |
Climate contribution | EUR 0,12 |
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