How a cement company in Switzerland became a haven for art enthusiasts. Derrick Widmer worked for over 30 years at the international Holderbank cement company and had a passion for art since his youth. Therefore, he began to adorn the bare concrete walls with art and held small vernissages. However, the exhibitions became increasingly numerous and larger, gradually attracting art lovers from all over Switzerland and neighboring countries. Suddenly, Holderbank was no longer just about cement and concrete.