The academic book "Image Politics of Identity" by Bernd Stiegler examines the complex relationships between identity and visual representation in today's media landscape. In an era where photographs can be easily manipulated or generated by artificial intelligence, the question arises as to why we still place trust in these images. Stiegler highlights the challenges that arise from the necessity to meet the standards of digital platforms while also emphasizing one's individuality. He analyzes the historical roots of this dynamic, starting with 19th-century photography, and addresses the role of images in identity formation, particularly in the context of social media and the political currents of the New Right. The book offers an in-depth exploration of the conflicts that emerge from the interplay between media representation and personal identity.