Beatrice Katharina Bruckner explores how a culture of trust can be developed in the context of an increasingly dynamic work environment. She demonstrates that trust is not only essential for employee job satisfaction but also crucial for the success of companies. Organizational trust does not arise randomly and uncontrollably; rather, it can be actively shaped and fostered from the very beginning of an employment relationship. The author comprehensively addresses the determinants of employee assessments of organizational trustworthiness in the early stages of employment. She thereby illustrates for corporate practice how the genesis of trust can be specifically promoted, particularly in building relationships with new organizational members.