The large museum retrospective that the Kunsthaus Zurich held for the Spanish artist in 1932 was the first of its kind in the world and sparked intense, at times vehement debates in Zurich about whether this could still be considered art, how to understand the art of this magician, and other questions that were perceived as central and troubling. The articles appeared in the then still very diverse Swiss press and were often delightful, interesting, virulent, blunt, subtle, witty, clumsy, or charmingly written – there was a bit of everything. The volume brings together the best examples into an engaging collage, rounded off by reports of boat trips on Lake Zurich with Picasso and his family, who had traveled from Paris, as well as testimonies of personal encounters with him: A journey back to a time when art was still highly valued.