Thoughtful and systematically planned recruiting of sales experts can quickly yield positive results and directly impact the return on investment when the right people are hired. This book demonstrates how companies can identify, attract, and retain qualified, sales-driven, and motivated sales employees. Steffen Strzygowski clearly explains what to consider during candidate search and selection and the criteria that must guide decision-making. He describes how to develop requirement profiles, utilize interview techniques, and effectively implement various testing and diagnostic methods. Essential for executives, HR managers, sales leaders, and personnel decision-makers in sales.